Communication, Dissemination, and Exploitation for European Projects Quiz

Welcome to your Communication, Dissemination, and Exploitation for European Projects Quiz

Full Name

What does “session duration” mean on a website?

The time a visitor spends on the website.

The time it takes to load a page.

The length of the URL.

What does a low bounce rate mean?

The website isn’t loading.

Users are engaging with multiple pages.

Users are leaving immediately.

What’s a good way to invite stakeholders to a project group?

Through social media and events.

Through private emails only.

By not inviting them directly.

What does a high click-through rate indicate?

People are only reading without action.

People are interested in the content and clicking links.

The website is inactive.

Why are clear event agendas important?

They help engage and inform the audience.

They are only for internal use.

They are optional.

Where can you find Twitter/X analytics?

Google Sheets.

Twitter/X has its own analytics tool.

PowerPoint.

Why is it important to tag dissemination products properly?

To improve discoverability and tracking.

To keep content private.

To avoid tracking views.

What is a CTA (Call to Action)?

A platform setting.

A closed discussion.

A prompt encouraging users to take an action.

Which tool is essential for managing LinkedIn analytics?

Instagram Insights.

Excel Dashboard.

LinkedIn Analytics.

10.

What does “organic reach” mean on social media?

Paid ads.

Direct messages.

Content views generated without paid promotion.

1 out of 5

11.

What is the purpose of Meta titles?

To provide internal project codes.

To display long paragraphs in search engines.

To summarize the page content in search results.

12.

Why is stakeholder engagement important?

It increases project visibility and relevance.

It is required solely for periodic reporting.

It only benefits social media metrics.

13.

How can we foster community engagement in groups?

Host Q&A sessions and encourage discussions.

Avoid responding to comments.

Post once a year.

14.

Which metric is key to understanding email campaign success?

Open rate.

Bounce rate.

Page views.

15.

What should be included in a project newsletter?

Internal-only meeting notes.

Unrelated viral videos.

Recent achievements and upcoming events.

16.

How can SEO help your project?

It increases visibility in search results.

It eliminates the need for social media.

It restricts content to private users.

17.

Which of these is an open-access platform for sharing results?

LinkedIn.

WhatsApp.

Zenodo.

18.

Which social media platform has its own analytics tool for page insights?

Facebook.

WhatsApp.

YouTube.

19.

What can analytics tell us about an audience?

Their passwords.

Where they are located.

Their personal names.

20.

Which of the following helps in building SEO on a blog post?

Making posts very long without structure.

Including relevant keywords.

Using only images with no text.

2 out of 5

21.

How can groups be promoted effectively?

Only through private messages.

Via newsletters and presentations.

By not promoting at all.

22.

Which component helps increase SEO by summarizing the article?

Footer.

URL extension.

Meta description.

23.

What is the primary difference between a blog post and a press release?

A blog post is typically formal and written for journalists, while a press release is informal and written for general audiences.

A blog post is shared directly with media outlets, while a press release is published on the project website.

A blog post is designed to engage and inform general audiences with flexible content, while a press release is a formal communication tool aimed at providing specific news to journalists and media outlets.

24.

Which is a best practice for SEO on images?

Avoid using captions.

Use descriptive alt text.

Use vague file names.

25.

Why use Google Analytics on a project website?

To update web design features.

To keep pages private.

To track website traffic and audience behavior.

26.

What should be reported in periodic project reports?

Personal opinions of team members.

Key activities, events, and results.

Unrelated external news.

27.

Which social media metric measures how often content is shared?

Views.

Impressions.

Shares.

28.

What is an indicator of engagement in virtual events?

Participation in Q&A and polls.

Silent attendance.

Exit rate.

29.

What does “reach” mean on social media?

The number of comments.

The number of shares only.

The number of unique users who see your post.

30.

How can we measure document downloads?

By tracking shares.

By tracking download metrics in website analytics.

By counting page views only.

3 out of 5

31.

Which of the following is a best practice for communicating project outcomes to policymakers?

Sharing long technical reports with no summaries.

Only posting results on social media without direct outreach.

Presenting key results in brief, accessible policy briefs.

32.

Why is it important to tailor communication to different stakeholder groups?

Tailoring messages decreases engagement.

All stakeholders have the same needs.

Different groups may have varying interests and needs regarding the project’s results.

33.

What’s the benefit of creating an exploitation plan early in the project?

It only applies to the last project phase.

It ensures that results are only shared internally.

It helps identify potential users of project results and outlines impact pathways.

34.

What’s the purpose of a “target audience” in dissemination?

To define specific groups most interested in project results.

To restrict results to internal teams.

To delay communication until the end of the project.

35.

How can a project best support the sustainability of its results?

By only focusing on results during the project term.

By creating partnerships or resources that continue using the results after project funding ends.

By ceasing all activities after the final report.

36.

What’s a key difference between dissemination and exploitation?

Exploitation focuses only on private sector partners.

Dissemination is sharing information; exploitation is actively using results for further impact.

They are exactly the same.

37.

Which method can increase stakeholder engagement at a dissemination event?

Only sharing results via one-way presentations.

Avoiding Q&A sessions.

Interactive sessions like panel discussions or workshops.

38.

What is the main goal of exploitation in EU projects?

To create reports that are not shared externally.

To restrict project results to only internal partners.

To use project results for societal, commercial, or scientific benefits.

39.

What should be considered when organizing a final conference for an EU project?

Sharing project results with stakeholders and encouraging feedback.

Only inviting internal project members.

Avoiding media coverage.

40.

Which of the following is a common way to disseminate project results to the academic community?

Only using social media posts.

Keeping results only in internal reports.

Publishing results in peer-reviewed journals and open-access platforms.

4 out of 5

41.

What does a high bounce rate indicate?

The website has strong SEO.

Visitors are leaving the website quickly.

Visitors are deeply engaging with content.

42.

Which metric shows how many people viewed a social media post?

Click-through rate.

Session duration.

Impressions.

43.

Which metric measures website engagement?

Loading delay.

Bounce rate.

Scroll depth.

44.

How can you improve engagement on social media posts?

Only post links without images.

Use interactive content like polls and questions.

Limit posts to once a month.

45.

Which platform is best for academic and professional networking?

TikTok.

Pinterest.

LinkedIn.

46.

What is the ideal source for project updates and announcements?

Private emails.

Project website.

Unofficial forums.

47.

What is the purpose of dissemination in European projects?

To restrict project results to internal partners.

To spread project results to a broader audience.

To provide only financial reports to stakeholders.

48.

What does SEO stand for?

Search Engine Optimization.

Social Engagement Optimization.

Search Engine Organization.

49.

What is the recommended way to organize website content?

Use a single block of text.

Use headings like H1, H2, and H3.

Avoid organizing with headings.

50.

What tool would you use to measure traffic on a project website?

Excel Reports.

Google Analytics.

PowerPoint.

5 out of 5