Communication, Dissemination, and Exploitation for European Projects Quiz

Welcome to your Communication, Dissemination, and Exploitation for European Projects Quiz

Full Name

What’s a key difference between dissemination and exploitation?

Exploitation focuses only on private sector partners.

They are exactly the same.

Dissemination is sharing information; exploitation is actively using results for further impact.

Which method can increase stakeholder engagement at a dissemination event?

Only sharing results via one-way presentations.

Avoiding Q&A sessions.

Interactive sessions like panel discussions or workshops.

What is the main goal of exploitation in EU projects?

To create reports that are not shared externally.

To use project results for societal, commercial, or scientific benefits.

To restrict project results to only internal partners.

How can a project best support the sustainability of its results?

By creating partnerships or resources that continue using the results after project funding ends.

By only focusing on results during the project term.

By ceasing all activities after the final report.

Why is it important to tailor communication to different stakeholder groups?

Tailoring messages decreases engagement.

All stakeholders have the same needs.

Different groups may have varying interests and needs regarding the project’s results.

What should be considered when organizing a final conference for an EU project?

Only inviting internal project members.

Avoiding media coverage.

Sharing project results with stakeholders and encouraging feedback.

What’s the purpose of a “target audience” in dissemination?

To define specific groups most interested in project results.

To delay communication until the end of the project.

To restrict results to internal teams.

Which of the following is a best practice for communicating project outcomes to policymakers?

Presenting key results in brief, accessible policy briefs.

Only posting results on social media without direct outreach.

Sharing long technical reports with no summaries.

Which of the following is a common way to disseminate project results to the academic community?

Keeping results only in internal reports.

Only using social media posts.

Publishing results in peer-reviewed journals and open-access platforms.

10.

What’s the benefit of creating an exploitation plan early in the project?

It helps identify potential users of project results and outlines impact pathways.

It only applies to the last project phase.

It ensures that results are only shared internally.

1 out of 5

11.

How can SEO help your project?

It increases visibility in search results.

It restricts content to private users.

It eliminates the need for social media.

12.

Why is stakeholder engagement important?

It only benefits social media metrics.

It is required solely for periodic reporting.

It increases project visibility and relevance.

13.

Which of these is an open-access platform for sharing results?

Zenodo.

WhatsApp.

LinkedIn.

14.

How can we foster community engagement in groups?

Post once a year.

Avoid responding to comments.

Host Q&A sessions and encourage discussions.

15.

Which metric is key to understanding email campaign success?

Bounce rate.

Open rate.

Page views.

16.

Which of the following helps in building SEO on a blog post?

Making posts very long without structure.

Including relevant keywords.

Using only images with no text.

17.

What can analytics tell us about an audience?

Where they are located.

Their personal names.

Their passwords.

18.

Which social media platform has its own analytics tool for page insights?

WhatsApp.

Facebook.

YouTube.

19.

What is the purpose of Meta titles?

To provide internal project codes.

To display long paragraphs in search engines.

To summarize the page content in search results.

20.

What should be included in a project newsletter?

Recent achievements and upcoming events.

Internal-only meeting notes.

Unrelated viral videos.

2 out of 5

21.

What does “session duration” mean on a website?

The time a visitor spends on the website.

The time it takes to load a page.

The length of the URL.

22.

What does a low bounce rate mean?

The website isn’t loading.

Users are engaging with multiple pages.

Users are leaving immediately.

23.

Why is it important to tag dissemination products properly?

To improve discoverability and tracking.

To avoid tracking views.

To keep content private.

24.

What does a high click-through rate indicate?

People are interested in the content and clicking links.

The website is inactive.

People are only reading without action.

25.

Which tool is essential for managing LinkedIn analytics?

LinkedIn Analytics.

Instagram Insights.

Excel Dashboard.

26.

Where can you find Twitter/X analytics?

PowerPoint.

Google Sheets.

Twitter/X has its own analytics tool.

27.

What does “organic reach” mean on social media?

Paid ads.

Direct messages.

Content views generated without paid promotion.

28.

What is a CTA (Call to Action)?

A prompt encouraging users to take an action.

A closed discussion.

A platform setting.

29.

Why are clear event agendas important?

They are only for internal use.

They are optional.

They help engage and inform the audience.

30.

What’s a good way to invite stakeholders to a project group?

Through private emails only.

By not inviting them directly.

Through social media and events.

3 out of 5

31.

What does a high bounce rate indicate?

The website has strong SEO.

Visitors are leaving the website quickly.

Visitors are deeply engaging with content.

32.

Which metric measures website engagement?

Bounce rate.

Loading delay.

Scroll depth.

33.

What is the purpose of dissemination in European projects?

To restrict project results to internal partners.

To provide only financial reports to stakeholders.

To spread project results to a broader audience.

34.

Which metric shows how many people viewed a social media post?

Session duration.

Click-through rate.

Impressions.

35.

How can you improve engagement on social media posts?

Limit posts to once a month.

Use interactive content like polls and questions.

Only post links without images.

36.

What tool would you use to measure traffic on a project website?

PowerPoint.

Excel Reports.

Google Analytics.

37.

Which platform is best for academic and professional networking?

Pinterest.

TikTok.

LinkedIn.

38.

What is the recommended way to organize website content?

Use a single block of text.

Avoid organizing with headings.

Use headings like H1, H2, and H3.

39.

What is the ideal source for project updates and announcements?

Private emails.

Unofficial forums.

Project website.

40.

What does SEO stand for?

Social Engagement Optimization.

Search Engine Organization.

Search Engine Optimization.

4 out of 5

41.

Which component helps increase SEO by summarizing the article?

Meta description.

Footer.

URL extension.

42.

What is the primary difference between a blog post and a press release?

A blog post is designed to engage and inform general audiences with flexible content, while a press release is a formal communication tool aimed at providing specific news to journalists and media outlets.

A blog post is shared directly with media outlets, while a press release is published on the project website.

A blog post is typically formal and written for journalists, while a press release is informal and written for general audiences.

43.

How can we measure document downloads?

By counting page views only.

By tracking shares.

By tracking download metrics in website analytics.

44.

What does “reach” mean on social media?

The number of shares only.

The number of comments.

The number of unique users who see your post.

45.

How can groups be promoted effectively?

By not promoting at all.

Via newsletters and presentations.

Only through private messages.

46.

What is an indicator of engagement in virtual events?

Silent attendance.

Exit rate.

Participation in Q&A and polls.

47.

What should be reported in periodic project reports?

Unrelated external news.

Key activities, events, and results.

Personal opinions of team members.

48.

Which social media metric measures how often content is shared?

Impressions.

Views.

Shares.

49.

Which is a best practice for SEO on images?

Use descriptive alt text.

Avoid using captions.

Use vague file names.

50.

Why use Google Analytics on a project website?

To keep pages private.

To update web design features.

To track website traffic and audience behavior.

5 out of 5