Communication, Dissemination, and Exploitation for European Projects Quiz

Welcome to your Communication, Dissemination, and Exploitation for European Projects Quiz

Full Name

Which is a best practice for SEO on images?

Avoid using captions.

Use descriptive alt text.

Use vague file names.

What is an indicator of engagement in virtual events?

Exit rate.

Participation in Q&A and polls.

Silent attendance.

Which component helps increase SEO by summarizing the article?

Footer.

URL extension.

Meta description.

Which social media metric measures how often content is shared?

Views.

Impressions.

Shares.

What should be reported in periodic project reports?

Personal opinions of team members.

Unrelated external news.

Key activities, events, and results.

How can we measure document downloads?

By counting page views only.

By tracking download metrics in website analytics.

By tracking shares.

How can groups be promoted effectively?

Only through private messages.

Via newsletters and presentations.

By not promoting at all.

What does “reach” mean on social media?

The number of shares only.

The number of comments.

The number of unique users who see your post.

Why use Google Analytics on a project website?

To track website traffic and audience behavior.

To keep pages private.

To update web design features.

10.

What is the primary difference between a blog post and a press release?

A blog post is typically formal and written for journalists, while a press release is informal and written for general audiences.

A blog post is designed to engage and inform general audiences with flexible content, while a press release is a formal communication tool aimed at providing specific news to journalists and media outlets.

A blog post is shared directly with media outlets, while a press release is published on the project website.

1 out of 5

11.

What is the purpose of Meta titles?

To display long paragraphs in search engines.

To summarize the page content in search results.

To provide internal project codes.

12.

What should be included in a project newsletter?

Recent achievements and upcoming events.

Unrelated viral videos.

Internal-only meeting notes.

13.

Why is stakeholder engagement important?

It is required solely for periodic reporting.

It increases project visibility and relevance.

It only benefits social media metrics.

14.

How can SEO help your project?

It increases visibility in search results.

It eliminates the need for social media.

It restricts content to private users.

15.

Which social media platform has its own analytics tool for page insights?

YouTube.

Facebook.

WhatsApp.

16.

Which of the following helps in building SEO on a blog post?

Making posts very long without structure.

Including relevant keywords.

Using only images with no text.

17.

What can analytics tell us about an audience?

Their passwords.

Where they are located.

Their personal names.

18.

Which metric is key to understanding email campaign success?

Bounce rate.

Page views.

Open rate.

19.

Which of these is an open-access platform for sharing results?

LinkedIn.

Zenodo.

WhatsApp.

20.

How can we foster community engagement in groups?

Host Q&A sessions and encourage discussions.

Avoid responding to comments.

Post once a year.

2 out of 5

21.

Which metric measures website engagement?

Bounce rate.

Loading delay.

Scroll depth.

22.

What is the ideal source for project updates and announcements?

Project website.

Private emails.

Unofficial forums.

23.

What is the purpose of dissemination in European projects?

To spread project results to a broader audience.

To restrict project results to internal partners.

To provide only financial reports to stakeholders.

24.

Which platform is best for academic and professional networking?

LinkedIn.

TikTok.

Pinterest.

25.

What does SEO stand for?

Search Engine Optimization.

Search Engine Organization.

Social Engagement Optimization.

26.

What does a high bounce rate indicate?

Visitors are deeply engaging with content.

The website has strong SEO.

Visitors are leaving the website quickly.

27.

What is the recommended way to organize website content?

Avoid organizing with headings.

Use headings like H1, H2, and H3.

Use a single block of text.

28.

How can you improve engagement on social media posts?

Only post links without images.

Use interactive content like polls and questions.

Limit posts to once a month.

29.

What tool would you use to measure traffic on a project website?

PowerPoint.

Google Analytics.

Excel Reports.

30.

Which metric shows how many people viewed a social media post?

Click-through rate.

Impressions.

Session duration.

3 out of 5

31.

How can a project best support the sustainability of its results?

By only focusing on results during the project term.

By creating partnerships or resources that continue using the results after project funding ends.

By ceasing all activities after the final report.

32.

Which method can increase stakeholder engagement at a dissemination event?

Avoiding Q&A sessions.

Only sharing results via one-way presentations.

Interactive sessions like panel discussions or workshops.

33.

What’s a key difference between dissemination and exploitation?

Dissemination is sharing information; exploitation is actively using results for further impact.

Exploitation focuses only on private sector partners.

They are exactly the same.

34.

Which of the following is a common way to disseminate project results to the academic community?

Keeping results only in internal reports.

Publishing results in peer-reviewed journals and open-access platforms.

Only using social media posts.

35.

What is the main goal of exploitation in EU projects?

To restrict project results to only internal partners.

To use project results for societal, commercial, or scientific benefits.

To create reports that are not shared externally.

36.

What’s the purpose of a “target audience” in dissemination?

To define specific groups most interested in project results.

To restrict results to internal teams.

To delay communication until the end of the project.

37.

What should be considered when organizing a final conference for an EU project?

Sharing project results with stakeholders and encouraging feedback.

Only inviting internal project members.

Avoiding media coverage.

38.

What’s the benefit of creating an exploitation plan early in the project?

It only applies to the last project phase.

It helps identify potential users of project results and outlines impact pathways.

It ensures that results are only shared internally.

39.

Why is it important to tailor communication to different stakeholder groups?

Tailoring messages decreases engagement.

All stakeholders have the same needs.

Different groups may have varying interests and needs regarding the project’s results.

40.

Which of the following is a best practice for communicating project outcomes to policymakers?

Only posting results on social media without direct outreach.

Sharing long technical reports with no summaries.

Presenting key results in brief, accessible policy briefs.

4 out of 5

41.

Why are clear event agendas important?

They are only for internal use.

They are optional.

They help engage and inform the audience.

42.

What does “session duration” mean on a website?

The time a visitor spends on the website.

The time it takes to load a page.

The length of the URL.

43.

What is a CTA (Call to Action)?

A prompt encouraging users to take an action.

A platform setting.

A closed discussion.

44.

Which tool is essential for managing LinkedIn analytics?

Instagram Insights.

Excel Dashboard.

LinkedIn Analytics.

45.

What’s a good way to invite stakeholders to a project group?

By not inviting them directly.

Through private emails only.

Through social media and events.

46.

What does a high click-through rate indicate?

The website is inactive.

People are only reading without action.

People are interested in the content and clicking links.

47.

What does a low bounce rate mean?

The website isn’t loading.

Users are leaving immediately.

Users are engaging with multiple pages.

48.

Where can you find Twitter/X analytics?

Google Sheets.

Twitter/X has its own analytics tool.

PowerPoint.

49.

What does “organic reach” mean on social media?

Paid ads.

Direct messages.

Content views generated without paid promotion.

50.

Why is it important to tag dissemination products properly?

To keep content private.

To avoid tracking views.

To improve discoverability and tracking.

5 out of 5